THE AMERICAN BASE IS THE BASE: HOW FOREIGN ENTERTAINERS TRY TO PENETRATE THE AMERICAN MARKET

Image result for LATIN MUSIC

“Why aren’t they biggest everywhere?”


global entertainment

The photo at the top of the page is of Latin musicians Daddy Yankee and Fonsi. Now Daddy Yankee is more globally known, but yet Fonsi is a major name as well. But why aren’t they both the same height as a Jennifer Lopez, Ricky Martin, or Pitbull. It’s because breaking into the American market is still a base for breaking into the globe.

Doesn’t mean that we are the better nation in regards to music, simply put, we are still the cosign for what’s global. So when you become big in America, you become big everywhere. Singer Nicky Jam has been making music consistently since the year 2000. But why has he all of a sudden now become more known. It’s not that his music is not good.

the land of opportunity

America has always been seen as the land of opportunity. Where you can come here and make a living where you previously couldn’t do so elsewhere. Not to mention we are third in the world in population and now back on top in GDP. So it’s no wonder so many people want to come here. But on the other hand, why not China? China is right with us in economy.

Cityscape during Nighttime Near Body of Water and Sail Boat

Not only with us in the economic base, but they are also boasting a middle class that is the same size of the United States population. That is some major spending power, so why aren’t they the country to run to for opportunity. And key word that sticks out the most would be diversity. Nowhere on Earth is this wealthy and this ethnically ambiguous as a collection.

 making moves

When trying to venture out, the artists that are trying to break into the American market can either try to collaborate with other artists or just move here. But what you usually notice in today’s society, is that they Gangnam Style Official Cover.pngdepend on viral hopes like Psy’s Gangnam Style. Or, link up with other ethnically similar artists such as a known singer in Puerto Rico performing wit Jennifer Lopez.

We know Jennifer Lopez globally, but that artist in PR might only be known in PR, or other small Latin America pockets of North and South America. Singing with J Lo will make them big everywhere. It’s unfortunate, but the reality is that this is what it is in society.

glory be the internet

Luckily in today’s society you can be known a lot sooner than actually having to travel to the United States to make music. Because K-Pop (Korean Pop Music) is starting to become a trend in small places in the United States with pre-teens and teenagers. It’s not as big, but the fact that it exist says a lot. And with the success of massive viral videos, we now have a more instant connection.


My Personal Website: www.faheemjackson.squarespace.com

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Author: faheemjackson44

I am from Racine, Wisconsin where I was raised until I graduated high school back in the year 2006. That entire time growing up in my mother's house, I was a student athlete. My goal was to embark on a general business career or athletics. But injuries through sports stopped a sports path, so I decided upon business with a focus in marketing. While attending undergraduate school at University of Wisconsin-Parkside, I began to write screenplays in my senior year. At first it was for fun, but I quickly learned writing allow me to transfer negative energy into characters I created. This led to a decrease in depressing mood swings, which in turn boosted my quality of life. After undergraduate school in May of 2011, I move to New York City for graduate school. While pursuing my MBA, I continued to write screenplays, but always wanted to write novels as well. I finished graduate school back in the year 2014, but wrote screenplays until I began thinking of my first short film, first First Day Fears. While finishing my fifth feature length screenplay, I started to write my first novel this year. So far, I have finished my first short film and working on my next one (Freedomless Speech), and recently self published my first novel (The Boy Who Could Talk To God) and short stories book (Faheem Jackson Short Story Collection Volume 1). My feature length screenplays have been put on temporary hold to finish my short films and books, but I am making good progress on my sixth feature length screenplay. With year 2017 ending, I am currently writing my novel Precinct 86 and Faheem Jackson Short Story Collection Vol. 2. I have started teaching myself photography and will pursuing that by summer of 2018, along with my videography, podcast later on, and more research for my documentary.

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